(2024) Getting customer feedback for your saas from

Jun 9

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Getting customer feedback for your SaaS on social media platforms like Reddit, Linkedin, and Facebook

One of the best ways to get engagement on your social media accounts is by "asking" for advice. This can be advice about your profile page (optimization), website, product, store, or perhaps even an article, or post. Depending on which platform you use that advice could range from a polite suggestion (Linkedin) to a scary, vile response (Reddit).

No one likes to stand out from a crowd. It's a very real way of getting "cut down" by others if you're not mentally prepared to receive the feedback you asked for. In fact, in some cases, you might even receive feedback you didn't expect, and may not be in a position to hear.

While being on the recipient end of getting feedback has never been easy, it's also a position that many people would die to be in. If you're capable of persuading complete strangers (organically) to provide you with feedback, for better or worse, it's a win in your situation. Many companies pay well over 6 figures (sometimes 7) annually to have a constant stream of feedback, while others can simply go on Reddit and ask questions that have the potential to go viral. I'm sure Tinder, Hinge, Bumble Inc., and many other applications would love that a simple viral post on Reddit can garner enough feedback to influence change over their winning products. You're welcome (Viral Reddit Post).

Learn the skill of patience & deciphering

If the feedback comes in, and you don't agree with it, it's still important to have a process in place to break down what you received at face value, versus what it could mean, and how it relates to the outlook of your product. If it doesn't align, then leave it, but look at it from various angles, and bring in a second, or third opinion to help you analyze the data.

Here are a few questions I would ask to help me analyze newfound data:

Am I breathing? You should always take a deep breath before, and after reading something online. You don't know what kind of effect it can have on you.
Is it relevant to the question at hand?
Is it something that we already documented?
Is it something we haven't considered?
Is it worth being considered?
What happens if we ignore the feedback?
What are the potential outcomes if we implement the feedback?
How difficult (or easy) is it to make changes, based on the feedback?
How does it rank on the low-effort, high-value return checklist?
Is someone else currently doing what is being proposed (case studies)?
Does the response have a deeper meaning that cannot be posited at first glance?

Many more questions could be asked, but this is a great way of identifying if there is something deeper that you should consider. I call this "the signal, within the noise".

If you liked this brief passage, I have added this to my new e-book "The Growth Checklist" ($29), along with many other amazing topics that can help you scale your brand online through organic marketing tactics. I don't spend money on ads unless I have a consistent pipeline of 10,000 (or more) visitors to my website. This helps me optimize my funnel to make sure that we're providing value at every inflection point during the visitation process.

Thank you for reading!